Be a Chart Champion: A Review of Gliffy http://t.co/4h3Unc32hK via @smlbizheroes
Posted: 2012-09-12 in Resources | Tagged: b2b journalist, b2b pr, francesca james, fresh business thinking, how to pitch a journalist, journalist interview, pitching journalists, techbubbles, technology pr
@Adam_Ketterer caught up with Francesca James (@FrancescaaJames), editorial on Fresh Business Thinking and techbubbles, who was kind enough to speak about her publications. Pitching PRs take note: informed, informative content is welcome, but don't expect the publication to come up with all the creative angles for you; that's your job too. Oh, and get the name right *triple checks spellings*.
Posted: 2012-08-21 in Journo interviews | Tagged: alex scroxton, b2b journalist, how to pitch a journalist, journalist interview, microscope.co.uk, pitching journalists, technology pr
TopLine's Jim Beckham (@jimbeckham) talks to Alex Scroxton, Senior Reporter at Microscope.co.uk, about the evolution of tech industry media and the best ways to pitch to it.
Posted: 2012-06-26 in How To | Tagged: channel, channel pr, it channel, technology pr
TopLine Communications’ Luke Budka introduces the major channel media.
Posted: 2012-06-25 in How To | Tagged: b2b pr, channel pr, distributor, technology pr, var, vendor
Any series on channel communications needs to start with an overview of the channel. Heather Baker, whose B2B communications consultancy was recently nominated for CRN’s Channel Marketing Agency of the Year Award, provides an intro to the channel for people in PR.
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact her via email: editorATb2bprblog.com.
Be a Chart Champion: A Review of Gliffy http://t.co/4h3Unc32hK via @smlbizheroes
RT @markc17th: Nice Guardian piece by @TopLineFounder on getting a job in #technology PR http://t.co/FXF2xTPyMA
@Xero are you having an off day? Your bank feeds are dragging their feet
@Georgie_252 aww thanks!