Tagged: pr-case-study

PR case study: How F-Secure cashed in on your thirst for Wi-Fi

Posted on: 2014-11-12   |   Tagged: b2b pr case study case study pr case study

You can get away with a lot if your campaign is relevant to your target audience, says Lauren Mason (@laurenkmason), content marketing specialist at TopLine Comms, in this month’s PR case study.

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Using rapid surveys for PR newsjacking

Posted on: 2013-05-23 in Resources   |   Tagged: pr case study

A case study demonstrating how CloudNine PR used newsjacking in the launch PR for new, rapid online survey company, Usurv. By Uday Radia (@Uday_CloudNine)

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B2B PR Case Study: The Gnome Experiment

Posted on: 2012-12-03 in Examples   |   Tagged: b2b pr case study case study pr case study

The world’s first mass participation gravity experiment - inspiring 350 million+ people in 152 countries and increasing the Kern's sales by 22% - by Ogilvy PR (UK)

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B2B PR case studies

Posted on: 2012-05-16 in Examples   |   Tagged: b2b pr case study case study pr case study

Directory of all the B2B PR case studies on the B2B PR Blog.

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2013 UK social Media Communications Awards WINNER

About this blog


The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by SaaS marketing expert Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact her via email: [email protected]


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