Tagged: media-release

What DOES make a news story

Posted on: 2012-06-13 in How To   |   Tagged: b2b pr media release newsworthy press release


Good news stories might be hard to identify, but everyone has one, argues Heather Baker, MD of TopLine Communications. (@TopLineFounder)

Read more


What DOESN'T make a news story

Posted on: 2012-06-10 in How To   |   Tagged: media release news release newsworthy definition press release


The definition of newsworthiness, by @TopLineFounder

Read more


What is a press release?

Posted on: 2012-06-10 in How To   |   Tagged: media release news release press release press release format


A better explanation of the press release than the one provided by Wikipedia. By @TopLineFounder

Read more


The humble press release

Posted on: 2012-06-10 in How To   |   Tagged: media release news release newswire pr newswire pr wire press release


Directory of posts dedicated to the press release.

Read more


2013 UK social Media Communications Awards WINNER

About this blog

heather.jpg

The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by SaaS marketing expert Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact her via email: editor@b2bprblog.com.

 

Keen on targeting the PR community? Learn about sponsorship opportunities here.

Read more

Subscribe

Enter your email address to receive our blog feed: