Tagged: marketing

A Journalist's View of Marketing and PR

Posted on: 2015-06-19 in Opinion   |   Tagged: b2bpr comms journalism marketing pr


Gail Downey, Media Director at Onyx PR, provides a journalist's perspective on the difference between Marketing and PR. 

 

Read more


What makes a great PR or marketing graduate?

Posted on: 2015-05-29 in Opinion   |   Tagged: b2b pr graduate jobs graduates marketing pr recruiting


Nick Church, digital marketing executive at leading graduate recruitment agency Give A Grad A Go, shares his top tips for spotting a great PR and marketing graduate.

Read more


Three steps to Pitch Perfection

Posted on: 2014-04-14 in Opinion   |   Tagged: b2b b2b pr how to pr marketing pr agency london pr strategy working in pr


Alex Young, a Business Director at AAR, talks perfect pitching. 

Read more


Email marketing lists: are they worth the money?

Posted on: 2013-08-07 in Examples   |   Tagged: email marketing marketing


Account Executive @sophmackintosh carries out an experiment to find out the value of paid-for address lists for email marketing campaigns

Read more


UK Agency Awards Winner 2016

About this blog

heather.jpg

The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by b2b pr specialist Heather Baker, founder TopLine Comms, an inbound marketingB2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact her via email on editor@b2bprblog.com.

 

Keen on targeting the PR community? Learn about sponsorship opportunities here.

Read more

Subscribe

Enter your email address to receive our blog feed: