Tagged: b2b-pr-case-study

PR case study: How F-Secure cashed in on your thirst for Wi-Fi

Posted on: 2014-11-12   |   Tagged: b2b pr case study case study pr case study


You can get away with a lot if your campaign is relevant to your target audience, says Lauren Mason (@laurenkmason), content marketing specialist at TopLine Comms, in this month’s PR case study.

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B2B PR Case Study: The Gnome Experiment

Posted on: 2012-12-03 in Examples   |   Tagged: b2b pr case study case study pr case study


The world’s first mass participation gravity experiment - inspiring 350 million+ people in 152 countries and increasing the Kern's sales by 22% - by Ogilvy PR (UK)

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Case study: The effect of late payment on SMEs

Posted on: 2012-07-11 in Examples   |   Tagged: b2b pr b2b pr case study case study graydon weber shandwick


Recent work by Weber Shandwick, on behalf of their client Graydon UK, took the financial woes of small businesses to the UK’s business leaders. Compiled by @jimbeckham.

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Case study: Shared services in the public sector

Posted on: 2012-05-29 in Examples   |   Tagged: b2b pr b2b pr case study midlandhr omnibus surveys


A great example of the use of research in B2B PR via @MidlandHR and @PortfolioComms.

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B2B PR case studies

Posted on: 2012-05-16 in Examples   |   Tagged: b2b pr case study case study pr case study


Directory of all the B2B PR case studies on the B2B PR Blog.

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2013 UK social Media Communications Awards WINNER

About this blog

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The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by SaaS marketing expert Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact her via email: editor@b2bprblog.com.

 

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