Tagged: account-management

Fondle your creative side

Posted on: 2012-10-17 in How To   |   Tagged: account management creative inspiration pr account manager


Good account management requires creativity. If it doesn't come naturally, here's some advice on getting your creative juices flowing. By @TopLineFounder

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Ten things account managers do that piss me right off

Posted on: 2012-10-11 in How To   |   Tagged: account management account manager pr account management pr account manager


This post is an excerpt from the PR Account Manager's Handbook. Click here to download the entire series as an ebook.  By @TopLineFounder.

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The account manager's guide to managing people

Posted on: 2012-10-02 in How To   |   Tagged: account management how to manage difficult people how to manage people how to manage people effectively managing creative people managing people pr account manager


This post is an excerpt from the PR Account Manager's Handbook. Click here to download the entire series as an ebook.  By @TopLineFounder.

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Leading meetings

Posted on: 2012-10-02 in How To   |   Tagged: account management leading a meeting leading meetings pr account management pr account manager


This post is an excerpt from the PR Account Manager's Handbook. Click here to download the entire series as an ebook.  By @TopLineFounder.

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The proof of the copy is in the reading

Posted on: 2012-09-26 in How To   |   Tagged: account management pr account management pr account manager proof reading


This post is an excerpt from the PR Account Manager's Handbook. Click here to download the entire series as an ebook.  By @TopLineFounder.

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Communication skills for communications professionals

Posted on: 2012-09-24 in How To   |   Tagged: account management email etiquette phone etiquette pr account management pr account manager professional email communication


This post is an excerpt from the PR Account Manager's Handbook. Click here to download the entire series as an ebook.  By @TopLineFounder.

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An introduction to client management

Posted on: 2012-09-19 in How To   |   Tagged: account management client management client relations pr account management pr account manager


This post is an excerpt from the PR Account Manager's Handbook. Click here to download the entire series as an ebook.  By @TopLineFounder.

 

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Skills for the digital age account manager

Posted on: 2012-09-19 in How To   |   Tagged: account management b2b pr pr account manager


This post is an excerpt from the PR Account Manager's Handbook. Click here to download the entire series as an ebook.  By @TopLineFounder.

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The PR Account Manager's Handbook

Posted on: 2012-09-18 in How To   |   Tagged: account management pr account manager


What every PR pro should know about looking after clients, the media, staff and their bosses.

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2013 UK social Media Communications Awards WINNER

About this blog

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The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by SaaS marketing expert Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact her via email: editor@b2bprblog.com.

 

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