B2B PR Blog Blog http://b2bprblog.com/ Blog posts for B2B PR Blog en-gb andre@redapplecreative.co.uk Copyright 2016 Stop wasting your breath: in digital space, no one can hear a PR scream http://b2bprblog.com/blog/2016/03/stop-wasting-your-breath-in-digital-space-no-one-can-hear-a-pr-scream
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Thu, 24 Mar 2016 09:15:00 +0000 http://b2bprblog.com/blog/2016/03/stop-wasting-your-breath-in-digital-space-no-one-can-hear-a-pr-scream Opinion
An integrated marketing case study http://b2bprblog.com/blog/2016/03/an-integrated-marketing-case-study TopLine Comms! ]]> Thu, 10 Mar 2016 15:35:00 +0000 http://b2bprblog.com/blog/2016/03/an-integrated-marketing-case-study How To Starting a graduate career in PR http://b2bprblog.com/blog/2016/02/starting-a-graduate-career-in-pr A PR career isn't for just ANYONE. An Inspiring Interns expert explains what you'll need to survive and thrive in this highly competitive industry! 

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Tue, 16 Feb 2016 16:18:00 +0000 http://b2bprblog.com/blog/2016/02/starting-a-graduate-career-in-pr Opinion
“Dear PR people”: using tech to become pitch perfect http://b2bprblog.com/blog/2016/02/dear-pr-people-using-tech-to-become-pitch-perfect Are you annoying journalists? Bullhorn's Peter Linas says the right tech can have them singing your praises. 

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Tue, 09 Feb 2016 14:34:00 +0000 http://b2bprblog.com/blog/2016/02/dear-pr-people-using-tech-to-become-pitch-perfect How To
The ONE question you should ask any potential employer… Advice for ambitious people only! http://b2bprblog.com/blog/2016/01/the-one-question-you-should-ask-any-potential-employer-advice-for-ambitious-people-only Need to find the perfect job? B2B PR Blog editor and TopLine Comms CEO Heather Baker gives advice on what to do to make it happen...
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Fri, 08 Jan 2016 13:23:00 +0000 http://b2bprblog.com/blog/2016/01/the-one-question-you-should-ask-any-potential-employer-advice-for-ambitious-people-only Opinion
How not to brief a PR agency http://b2bprblog.com/blog/2015/11/how-not-to-brief-a-pr-agency TopLine founder Heather Baker on the worst, most suspicious "lead" she's ever received. ]]> Fri, 27 Nov 2015 10:00:00 +0000 http://b2bprblog.com/blog/2015/11/how-not-to-brief-a-pr-agency Steaming Barrel Your guide to appointing a PR agency http://b2bprblog.com/blog/2015/11/how-to-hire-a-pr-agency We've written the book on how to search for and appoint a PR agency. Read our eight step guide to choosing the right team to support your sales and marketing to achieve your desired business outcomes. By Heather Baker @TopLineFounder.

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Wed, 11 Nov 2015 01:58:00 +0000 http://b2bprblog.com/blog/2015/11/how-to-hire-a-pr-agency eBooks
UK marketers are facing a stress epidemic http://b2bprblog.com/blog/2015/10/uk-marketers-are-facing-a-stress-epidemic Workfront's Jada Balster writes about how giving marketers increased visibility can alleviate stress. ]]> Fri, 30 Oct 2015 09:29:00 +0000 http://b2bprblog.com/blog/2015/10/uk-marketers-are-facing-a-stress-epidemic Opinion TopLine Comms’ Tips for Pitching the BBC http://b2bprblog.com/blog/2015/10/topline-comms-tips-for-pitching-the-bbc Looking to pitch the Big Bad Beeb? You'll want to be prepared. Read TopLine Comms' top tips before you hit 'send'!
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Tue, 27 Oct 2015 09:08:00 +0000 http://b2bprblog.com/blog/2015/10/topline-comms-tips-for-pitching-the-bbc Resources
57 things I’ve learned about running an agency http://b2bprblog.com/blog/2015/10/57-things-ive-learned-about-running-an-agency Over seven years in the PR and comms game, B2B PR Blog editor Heather Baker has seen things you wouldn't believe. The hard bit was cutting this down to just 57...
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Mon, 12 Oct 2015 11:52:00 +0000 http://b2bprblog.com/blog/2015/10/57-things-ive-learned-about-running-an-agency Opinion