B2B PR Blog Blog http://b2bprblog.com/ Blog posts for B2B PR Blog en-gb andre@redapplecreative.co.uk Copyright 2016 The B2B PR blog wins a UK Agency Award http://b2bprblog.com/blog/2016/09/the-b2b-pr-blog-wins-a-uk-agency-award We’re proud to announce that The B2B PR Blog has won the Best Agency Blog Award at this year’s UK Agency Awards. (Again!)
 
 ]]>
Thu, 22 Sep 2016 11:31:00 +0000 http://b2bprblog.com/blog/2016/09/the-b2b-pr-blog-wins-a-uk-agency-award
Start measuring for future success http://b2bprblog.com/blog/2016/09/start-measuring-for-future-success Measuring PR effectiveness involves much more than simply marking time, says Guy Corbet...

 ]]>
Thu, 08 Sep 2016 12:45:00 +0000 http://b2bprblog.com/blog/2016/09/start-measuring-for-future-success Opinion
The importance of creativity in B2B PR http://b2bprblog.com/blog/2016/08/the-importance-of-creativity-in-b2b-pr It doesn’t wear its heart on its sleeve, and the businesses involved are rarely household names.  So creativity is vitally important in B2B PR to generate awareness amongst press, says Sophie Naylor, Managing Director of Franklin Rae.

 ]]>
Tue, 23 Aug 2016 08:31:00 +0000 http://b2bprblog.com/blog/2016/08/the-importance-of-creativity-in-b2b-pr Opinion
Your guide to virtual reality http://b2bprblog.com/blog/2016/08/your-guide-to-virtual-reality Before you attempt virtual reality, make sure you know what you're doing. Luckily there's a quide for that... 

 ]]>
Wed, 17 Aug 2016 13:52:00 +0000 http://b2bprblog.com/blog/2016/08/your-guide-to-virtual-reality eBooks
Stop hiding behind your screen! http://b2bprblog.com/blog/2016/07/stop-hiding-behind-your-screen Tim Bond, Group Head of PR at the DMA urges the next generation of PR professionals to stop relying solely on email communication... 

 ]]>
Thu, 21 Jul 2016 08:59:00 +0000 http://b2bprblog.com/blog/2016/07/stop-hiding-behind-your-screen Opinion
Five PR strategies for your next product launch http://b2bprblog.com/blog/2016/06/five-pr-strategies-for-your-next-product-launch If you’re serious about getting media coverage, you need to take a much more creative approach than simply sending a press release, says journalist and PR coach Janet Murray...

 ]]>
Thu, 30 Jun 2016 14:28:00 +0000 http://b2bprblog.com/blog/2016/06/five-pr-strategies-for-your-next-product-launch Opinion
The rise of 'automated' journalism and what it means for PR http://b2bprblog.com/blog/2016/06/the-rise-of-automated-journalism-and-what-it-means-for-pr Jargon PR’s Lilian Smit calls on the industry to keep being creative.

 ]]>
Wed, 22 Jun 2016 15:18:00 +0000 http://b2bprblog.com/blog/2016/06/the-rise-of-automated-journalism-and-what-it-means-for-pr Opinion
Marketing For Millennials: Your B2B PR Needs Adjusting! http://b2bprblog.com/blog/2016/05/marketing-for-millennials-your-b2b-pr-needs-adjusting If you're still using the same marketing tools as 10 years ago, you will be left behind! Bodalgo.com's Armin Hierstetter explains.  

 ]]>
Fri, 27 May 2016 08:21:00 +0000 http://b2bprblog.com/blog/2016/05/marketing-for-millennials-your-b2b-pr-needs-adjusting Opinion
You may think you don’t have to dumb down your story – you’re wrong http://b2bprblog.com/blog/2016/05/you-may-think-you-dont-have-to-dumb-down-your-story--youre-wrong Are your B2B articles understandable enough? The Media Coach's Lindsay Williams has some tips on talking to the media.  


 ]]>
Mon, 09 May 2016 08:52:00 +0000 http://b2bprblog.com/blog/2016/05/you-may-think-you-dont-have-to-dumb-down-your-story--youre-wrong Opinion
Stop wasting your breath: in digital space, no one can hear a PR scream http://b2bprblog.com/blog/2016/03/stop-wasting-your-breath-in-digital-space-no-one-can-hear-a-pr-scream
 ]]>
Thu, 24 Mar 2016 09:15:00 +0000 http://b2bprblog.com/blog/2016/03/stop-wasting-your-breath-in-digital-space-no-one-can-hear-a-pr-scream Opinion