@Georgie_252 aww thanks!
Posted: 2013-01-28 in How To | Tagged: chameleon pr, helen holland, pr leadership
Helen Holland (@HelenHolland), Founder and CEO of Chameleon PR, tells the B2B PR Blog how she did (and still does) it.
Posted: 2013-01-25 in How To | Tagged: mike maynard, napier, pr leadership
Mike Maynard (@mike_maynard) Managing Director of Napier Partnership Limited, shares his experiences of running a PR agency.
Posted: 2013-01-23 in How To | Tagged: b2b pr, pr leadership
PR leadership is tough, but can also be very rewarding. Our PR Leadership Series looks at how some of the best in the industry have done it. By Heather Baker.
Posted: 2013-01-21 in Examples | Tagged: b2b pr, case studies, eulogy!, hotwire, mhp mandate, plantronics
These B2B PR case studies are pretty impressive. By Heather Baker
Posted: 2013-01-16 in Resources | Tagged: foi, freedom of information act
By @niamhlechou. Following @JimBeckham’s post on busting out a great story using FoI requests, we at the B2B PR Blog have been investigating just what kind of information the public (and clever B2B PROs) have been requesting of public-funded organisations.
Posted: 2013-01-11 in Resources | Tagged: foi, freedom of information act
Jim Beckham (@jimbeckham), Account Executive at B2B PR and communications agency TopLine Communications, discusses how a properly used Freedom of Information request can significantly enhance your story.
Posted: 2013-01-04 in Journo interviews | Tagged: b2b pr, journalist interview, journalist relations, media pitch, public relations
Gemma Houltby, editor of Incentive and Motivation chats to TopLine’s Hannah Codrington (@HannahCod) about being pitched.
Posted: 2012-12-17 in Resources | Tagged: businesswire, cost, cost of newswires, media release distribution, newswires, pr newswire, press release distribution, price, realwire, sourcewire
TopLine’s Jim Beckham (@jimbeckham) presents a rundown of four different newswire companies and finds out how much media release distribution actually costs.
Posted: 2012-12-14 in Resources | Tagged: newswire, pa newswire, press release distribution, realwire, sourcewire
Concluding our Value of Newswires series, by @TopLineFounder.
Posted: 2012-12-10 in How To | Tagged: pa newswire, press release distribution, uk newswire
Think I’ve finally gotten to the bottom of this PA Newswire issue, and my research leads me to conclude it’s not worth the spend. But why don’t you decide for yourself? By @TopLineFounder
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact her via email: editorATb2bprblog.com.
@Georgie_252 aww thanks!
RT @smlbizheroes: Are you signed up to our splendid newsletter yet? Get on it! http://t.co/5YFMYM6czE
Shut up and get to the point http://t.co/pbBXdcctHA
RT @smlbizheroes: @SmartaHQ You've been officially BUSTED by the grammar police! #grammar
12 Memes That Understand Life as A Small Business Owner http://t.co/LlzS8YoMKL via @smlbizheroes