What to do if your boss is a bitch

Posted on: 2012-05-25 in How To   |   Tagged: bitchy boss problem boss working in pr


A bitchy boss can make your life hell. But don't worry, you're not alone - judging by the fact that this is one of our all-time most-read posts. Here's my advice on getting through the situation without exploding. By Heather Baker, CEO of inbound marketing agency, TopLine Comms

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Is B2B PR for you?

Posted on: 2012-05-24 in How To   |   Tagged: b2b pr pr agency pr jobs pr work experience working in pr


By Heather Baker, @TopLineFounder

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Ten ways NOT to land your first PR job

Posted on: 2012-05-22 in How To   |   Tagged: b2b pr pr careers pr jobs pr work experience working in pr


By Heather Baker, @TopLineFounder

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Working in PR

Posted on: 2012-05-19 in How To   |   Tagged: b2b pr graduate pr job pr agency pr agency london pr job working in pr


Directory of all our posts on working in PR.

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THIS is what industry bodies should be doing

Posted on: 2012-05-19 in Opinion   |   Tagged: b2b pr cipr wikipedia editing wikipedia edits


Heather Baker (@TopLineFounder) comments on the CIPR's new best practice guidelines for using Wikipedia.

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An interview with Adrian Bridgwater

Posted on: 2012-05-19 in Resources   |   Tagged: b2b pr journalist interview journalist relations media pitch


Technology journalist Adrian Bridgwater (@ABridgWater) took some time out from the ‘deadline vortex’ to answer @Adam_Ketterer’s questions about his work and to discuss how PR professionals can interact better with journalists like him.

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An interview with Amy Baker

Posted on: 2012-05-19 in Resources   |   Tagged: amy baker education pr journalist interview journalist relations media pitch


The editor of The PIE tells TopLine's @LukeBudka what she wants to hear from education PR agencies.

 

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An interview with Calum Di Lieto

Posted on: 2012-05-19 in Resources   |   Tagged: ask grapevine hr b2b pr calum di lieto employment pr hr pr journalist interview journalist relations media pitch


The Deputy Editor at askGrapevineHR Magazine speaks to TopLine's Hannah Stacey about getting coverage in his mag.

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UK Agency Awards Winner 2016

About this blog

heather.jpg

The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by b2b pr specialist Heather Baker, founder TopLine Comms, an inbound marketingB2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact her via email on [email protected].

 

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