In an exclusive extract from his new book, The PR Masterclass, former journalist Alex Singleton explains why pay-for newswires deliver bad results.
Formulating your SaaS marketing plan? There's something you need. By @Adam_Ketterer.
Posted: 2013-11-22 in How To
Smarter content marketing: A collaborative effort by the digital lead generation team at TopLine Communications.
We’re delighted to announce that the B2B PR Blog has been declared the UK’s best business blog at the 2013 Social Media Communications Awards.
Account executive Sophie Mackintosh (@sophmackintosh) develops personas for the readers of the B2B PR Blog.
We've written the book on how to search for and appoint a PR agency. Read our eight step guide to choosing the right team to support your sales and marketing to achieve your desired business outcomes. By Heather Baker @TopLineFounder.