RT @emmahansonwhite: @TopLineFounder Hahahaha 'Rot' obviously has some very valid comments about SEO :-)
Posted: 2013-03-01 in How To | Tagged: brendon craigie, hotwire, hotwire pr, pr leadership
The Group CEO of Hotwire talks leadership and loyalty with Heather Baker.
Posted: 2013-02-27 in How To | Tagged: b2b pr, pr agency, pr careers, pr leadership
The latest post in our PR Leadership Series: An interview with Lara Leventhal (@LaraLeventhal), Managing Director, Eulogy! and Onlinefire
Posted: 2013-02-25 in How To | Tagged: colin byrne, pr leadership, weber shandwick
The B2B PR Blog speaks to Colin Byrne, CEO, Weber Shandwick, UK and Europe (@CapByrne)
Posted: 2013-02-21 in Steaming Barrel | Tagged: graduate pr job, pr career, pr jobs, working in pr
PR jobseekers beware. Make one of these mistakes and your CV will go straight to the recycle bin!
Posted: 2013-02-15 in Journo interviews | Tagged: hr, hr magazine, interview, journalist interview, katie jacobs
TopLine's @Adam_Ketterer spoke with @Katie_Jacobs, features editor at HR Magazine, about the publication, its editorial calendar, and the dos and don'ts of PR pitching.
Posted: 2013-02-12 in How To | Tagged: marketing to smes, small business marketing, smb, sme, smes and pr
We’ve researched what publications SMEs read and the answer might surprise you. By @HanStacey and @TopLineFounder.
Posted: 2013-02-05 in How To | Tagged: smb, sme, sme marketing
Our guide to understanding small businesses in the UK. By @TopLineFounder and @HanStacey.
Posted: 2013-02-04 in How To | Tagged: market to smes, smemarketing
Introducing our series on marketing to SMEs, in partnership with our sister blog, The B2B Social Media Guide. Much of the credit for this series belongs to @Hanstacey, but @TopLineFounder is going to take some too.
Posted: 2013-02-01 in How To | Tagged: jargon pr, pr leadership, simon corbett
Simon Corbett, MD of Jargon PR (@jargonpr) talks about taking a start-up international in its first few years.
Posted: 2013-01-30 in How To | Tagged: lee nugent, nelson bostock, pr leadership
Get your notebook out as Lee Nugent (@leenugent), CEO Nelson Bostock Group shares some useful practical tips on successful agency management.
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact her via email: editorATb2bprblog.com.
RT @emmahansonwhite: @TopLineFounder Hahahaha 'Rot' obviously has some very valid comments about SEO :-)
amazing Blog comment - I had to approve it: http://t.co/WamGibOPPe
Be a Chart Champion: A Review of Gliffy http://t.co/4h3Unc32hK via @smlbizheroes
RT @niamhlechou: How to land a job in technology PR -by @toplinecomms cc @ToplineFounder http://t.co/xrwgbPWQrh
RT @markc17th: Nice Guardian piece by @TopLineFounder on getting a job in #technology PR http://t.co/FXF2xTPyMA