Be a Chart Champion: A Review of Gliffy http://t.co/4h3Unc32hK via @smlbizheroes
Posted: 2012-06-19 in How To | Tagged: good press release, press release, press release example
By Lynne Goulding (@Lynne_G18) of TopLine Communications
Posted: 2012-06-18 in Resources | Tagged: b2b journalist, journalist interview, media relations, simeon de la torre
Freelance journalist and editor Simeon de la Torre (@SimEditorial) tells us about his working practices and the important relationship between journalists and PRs.
Posted: 2012-06-18 in Steaming Barrel | Tagged: bad media release, bad pr examples, bad press release, newsworthy
For God’s sake – these are not stories!
Posted: 2012-06-15 in How To | Tagged: press release, social media press release, social media release
As part of our series on the humble press release, Adam Ketterer (@Adam_Ketterer), from TopLine Communications, looks at the social media release.
Posted: 2012-06-14 in How To | Tagged: b2b press release, press release, press release format, press release structure, write a media release
Now that you know what a press release is, and you’ve established that your story is newsworthy, Niamh Kinsella (@minteressant), from TopLine Communications provides a detailed guide to writing a press release.
Posted: 2012-06-13 in How To | Tagged: b2b pr, media release, newsworthy, press release
Good news stories might be hard to identify, but everyone has one, argues Heather Baker, MD of TopLine Communications. (@TopLineFounder)
Posted: 2012-06-10 in How To | Tagged: media release, news release, newsworthy definition, press release
The definition of newsworthiness, by @TopLineFounder
Posted: 2012-06-10 in How To | Tagged: media release, news release, press release, press release format
A better explanation of the press release than the one provided by Wikipedia. By @TopLineFounder
Posted: 2012-06-10 in How To | Tagged: media release, news release, newswire, pr newswire, pr wire, press release
Directory of posts dedicated to the press release.
Posted: 2012-06-08 in Steaming Barrel
Marketing your targeted marketing lists through untargeted mail spam is almost as bad for business as letting a dog write your corporate blog.
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact her via email: editorATb2bprblog.com.
Be a Chart Champion: A Review of Gliffy http://t.co/4h3Unc32hK via @smlbizheroes
RT @markc17th: Nice Guardian piece by @TopLineFounder on getting a job in #technology PR http://t.co/FXF2xTPyMA
@Xero are you having an off day? Your bank feeds are dragging their feet
@Georgie_252 aww thanks!