Introducing HowToPitch.me

Posted on: 2013-03-28 in Resources   |   Tagged: howtopitchme michael healey


By Michael Healey (@mswhealey), account executive and influencer specialist at The Whiteoaks Consultancy

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Bitchy Bosses - Readers tell all!

Posted on: 2013-03-27 in Resources   |   Tagged: bitchy boss problem boss working in pr


Our readers have sent some of their own bitchy boss experiences to Sophie Mackintosh (@sophmackintosh). Feel free to add your own horrendous boss story to the comments below. 

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Industry Watch: Budgets and International Happiness

Posted on: 2013-03-25 in Opinion   |   Tagged: aimee postle industry watch


The first in our series looking at the PR winners and losers from the previous week’s headlines. By Aimee Postle (@AimeePostle), a dual-qualified PR and marketing account director at Warwick-based automotive and cleantech specialist agency Prova PR.

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Become a B2B PR Blog Columnist

Posted on: 2013-03-15 in Opinion   |   Tagged: account director b2b pr


We're looking for Account Directors to blog for us! 

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The B2B PR SME Calendar

Posted on: 2013-03-08 in Resources   |   Tagged: content calendar sme sme marketing


Some useful - and interesting - dates for your SME schedule.

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Famous People who Started Out in PR

Posted on: 2013-03-06 in How To   |   Tagged: david cameron pr agency pr careers


Sophie Mackintosh, Account Assistant at London PR agency TopLine Communications, highlights some famous people who started their careers in PR.

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Setting tongues a-wagging with Cairbre Sugrue

Posted on: 2013-03-04 in How To   |   Tagged: b2b pr pr careers pr leadership


The B2B PR Blog talks leadership with the man in charge at Waggener Edstrom UK (@CairbreUK)

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Brendon Craigie in the hot seat

Posted on: 2013-03-01 in How To   |   Tagged: brendon craigie hotwire hotwire pr pr leadership


The Group CEO of Hotwire talks leadership and loyalty with Heather Baker.  

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Impossible to pun without alarming people

Posted on: 2013-02-27 in How To   |   Tagged: b2b pr pr agency pr careers pr leadership


The latest post in our PR Leadership Series: An interview with Lara Leventhal (@LaraLeventhal), Managing Director, Eulogy! and Onlinefire

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Putting a few Byrning questions to the main man at WS

Posted on: 2013-02-25 in How To   |   Tagged: colin byrne pr leadership weber shandwick


The B2B PR Blog speaks to Colin Byrne, CEO, Weber Shandwick, UK and Europe (@CapByrne)

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UK Agency Awards Winner 2016

About this blog

heather.jpg

The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by b2b pr specialist Heather Baker, founder TopLine Comms, an inbound marketingB2B content marketing agency and proud HubSpot partner agency and takes contribution from anyone sensible in the industry with something intelligent to say.  Follow Heather on Twitter @TopLineFounder or contact her via email on [email protected].

 

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