B2B PR Blog
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7 Big Mistakes Companies Make When Dealing with the Media

Posted: 2013-04-03 in How To    |   Tagged: media pitch, media relations


 

By Tom Maddocks, founder and course director at Media Training Associates.

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An app-ealing take on the acquisition story – Summly and Yahoo

Posted: 2013-04-02 in Opinion    |   Tagged: industry watch, industry watch


 

By Annabel Parkinson, CubanEight @CubanEightPR @AnnabelFlora

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Introducing HowToPitch.me

Posted: 2013-03-28 in Resources    |   Tagged: howtopitchme, michael healey


 

By Michael Healey (@mswhealey), account executive and influencer specialist at The Whiteoaks Consultancy

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Bitchy Bosses - Readers tell all!

Posted: 2013-03-27 in Resources    |   Tagged: bitchy boss, problem boss, working in pr


 

Our readers have sent some of their own bitchy boss experiences to Sophie Mackintosh (@sophmackintosh). Feel free to add your own horrendous boss story to the comments below. 

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Industry Watch: Budgets and International Happiness

Posted: 2013-03-25 in Opinion    |   Tagged: aimee postle, industry watch


 

The first in our series looking at the PR winners and losers from the previous week’s headlines. By Aimee Postle (@AimeePostle), a dual-qualified PR and marketing account director at Warwick-based automotive and cleantech specialist agency Prova PR.

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Become a B2B PR Blog Columnist

Posted: 2013-03-15 in Opinion    |   Tagged: account director, b2b pr


 

We're looking for Account Directors to blog for us! 

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The B2B PR SME Calendar

Posted: 2013-03-08 in Resources    |   Tagged: content calendar, sme, sme marketing


 

Some useful - and interesting - dates for your SME schedule.

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Famous People who Started Out in PR

Posted: 2013-03-06 in How To    |   Tagged: david cameron, pr agency, pr careers


 

Sophie Mackintosh, Account Assistant at London PR agency TopLine Communications, highlights some famous people who started their careers in PR.

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Setting tongues a-wagging with Cairbre Sugrue

Posted: 2013-03-04 in How To    |   Tagged: b2b pr, pr careers, pr leadership


 

The B2B PR Blog talks leadership with the man in charge at Waggener Edstrom UK (@CairbreUK)

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Brendon Craigie in the hot seat

Posted: 2013-03-01 in How To    |   Tagged: brendon craigie, hotwire, hotwire pr, pr leadership


 

The Group CEO of Hotwire talks leadership and loyalty with Heather Baker.  

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