@Georgie_252 aww thanks!
Interviews with journalists on what they want from PRs and reviews of all the tools that pushy salespeople tell you will revolutionise your B2B PR campaigns.
Posted: 2013-04-24 in Resources | Tagged: bitchy boss, communications, how to, how to manage people effectively, legacy, resignation letter
An open letter from @Adam_Ketterer to the readers of the B2B PR Blog.
Posted: 2013-03-28 in Resources | Tagged: howtopitchme, michael healey
By Michael Healey (@mswhealey), account executive and influencer specialist at The Whiteoaks Consultancy
Posted: 2013-03-27 in Resources | Tagged: bitchy boss, problem boss, working in pr
Our readers have sent some of their own bitchy boss experiences to Sophie Mackintosh (@sophmackintosh). Feel free to add your own horrendous boss story to the comments below.
Posted: 2013-03-08 in Resources | Tagged: content calendar, sme, sme marketing
Some useful - and interesting - dates for your SME schedule.
Posted: 2013-01-16 in Resources | Tagged: foi, freedom of information act
By @niamhlechou. Following @JimBeckham’s post on busting out a great story using FoI requests, we at the B2B PR Blog have been investigating just what kind of information the public (and clever B2B PROs) have been requesting of public-funded organisations.
Posted: 2013-01-11 in Resources | Tagged: foi, freedom of information act
Jim Beckham (@jimbeckham), Account Executive at B2B PR and communications agency TopLine Communications, discusses how a properly used Freedom of Information request can significantly enhance your story.
Posted: 2012-12-17 in Resources | Tagged: businesswire, cost, cost of newswires, media release distribution, newswires, pr newswire, press release distribution, price, realwire, sourcewire
TopLine’s Jim Beckham (@jimbeckham) presents a rundown of four different newswire companies and finds out how much media release distribution actually costs.
Posted: 2012-12-14 in Resources | Tagged: newswire, pa newswire, press release distribution, realwire, sourcewire
Concluding our Value of Newswires series, by @TopLineFounder.
Posted: 2012-11-23 in Resources | Tagged: b2b, competition, nespresso, pr
To celebrate six months of getting under the skin of B2B PR we’re giving away a Nespresso Machine and capsules worth £300!
Posted: 2012-11-07 in Resources | Tagged: businesswire, newswire, pr newswire, realwire, sourcewire
What do journalists think of newswires? Not much, it turns out, by @TopLineFounder
The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by Heather Baker, founder of B2B PR consultancy TopLine Communications, and editor of the B2B Guide to Social Media and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact her via email: editorATb2bprblog.com.
@Georgie_252 aww thanks!
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