B2B PR Blog
Subscribe to our RSS feed Follow us on Facebook Follow us on LinkedIn Follow us on Google+ Follow us on Digg Follow us on StumbleUpon Follow us on Twitter
 
 

Archive: May 2012

An interview with Jo Faragher

Posted: 2012-05-31 in Resources    |   Tagged: ft, jo faragher, journalist interview, personnel today, pitching journalists, pr, public relations, the times


 

I had a quick catch-up with Jo Faragher (@faraghrobertson) to talk about her writing and to get her thoughts on the dos and don’ts of PR pitching.

Read more

 

International omnibus surveys

Posted: 2012-05-30 in How To    |   Tagged: b2b pr, international omnibus, omnibus reseach, omnibus surveys


 

If a UK consumer omnibus isn’t doing it for you, why not check out one of these international omnibuses (I checked, it’s not omnibi unfortunately). Or, perhaps a niche omnibus is more to your liking?

Read more

 

Case study: Shared services in the public sector

Posted: 2012-05-29 in Examples    |   Tagged: b2b pr, b2b pr case study, midlandhr, omnibus surveys


 

A great example of the use of research in B2B PR via @MidlandHR and @PortfolioComms.

Read more

 

Niche omnibuses

Posted: 2012-05-28 in How To    |   Tagged: b2b pr, ipsos omnibus, omnibus reseach, omnibus surveys


 

A list of niche omnibuses, enabling targeted but affordable research, which can be really useful for B2B PR purposes.

Read more

 

Comparison of UK consumer omnibuses

Posted: 2012-05-28 in How To    |   Tagged: ipsos omnibus, omnibus reseach, omnibus survey, opinion research, tns omnibus, uk market research companies


 

UK omnibus research providers compared by price, timescale and demographics.

Read more

 

Research campaigns for B2B PR

Posted: 2012-05-28 in How To    |   Tagged: b2b pr, omnibus surveys, research campaigns, yougov


 

Directory of all our posts on conducting research for PR.

Read more

 

An interview with Tom Victor

Posted: 2012-05-27 in Resources    |   Tagged: b2b pr, gambling media, journalist interview, media pitch, media relations, tom victor


 

The reporter for eGR Online and eGR Magazine talks to TopLine's @Charloot on being pitched.

Read more

 

The graduate's take on working in PR

Posted: 2012-05-25 in How To    |   Tagged: b2b pr, graduate pr job, pr agency london, pr london


 

By Michael Rennett, @michaelrennett

Read more

 

Why I made the move from B2C Fashion to B2B PR...

Posted: 2012-05-25 in How To    |   Tagged: b2b pr, pr jobs, pr london


 

...and why I'm going to stay.

By Niamh Kinsella, @minteressant

Read more

 

What to do if your boss is a bitch

Posted: 2012-05-25 in How To    |   Tagged: bitchy boss, problem boss, working in pr


 

A bitchy boss can make your life hell. But don't worry, you're not alone - judging by the fact that this is one of our all-time most-read posts. Here's my advice on getting through the situation without exploding. By Heather Baker, @TopLineFounder

Read more