PR leadership is tough, but can also be very rewarding. Our PR Leadership Series looks at how some of the best in the industry have done it. By Heather Baker.
Every time I meet a new PR agency head, I get to learn something new. Our industry is run by some pretty inspirational and impressive people. So, the next few weeks on the B2B PR Blog will be dedicated to PR leadership. We’ll be running interviews with some of the great PR agency leaders to see how they've got to where they are. Each interview will be accompanied by an hilarious pun, play on words or double entendre based on the consultancy's name. They are:
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The B2B PR Blog is a resource for both PR professionals and people working in B2B industries on how to devise and implement successful B2B PR campaigns. The blog is managed by b2b pr specialist Heather Baker, founder TopLine Comms, an inbound marketing and B2B content marketing agency and takes contribution from anyone sensible in the industry with something intelligent to say. Follow Heather on Twitter @TopLineFounder or contact her via email on [email protected].
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